When are people (outside of Denmark and Deutschland) finally going to get correct and jump on the Medina bandwagon? The Danish pop star has released two stunning singles and a brilliant English language debut album yet continues to wither in Robyn's overhyped shadow. It's so unfair because "You & I" would have been a worldwide smash for the Swedish troll but was roundly ignored outside Germany, where it became a much deserved top 10 hit. This is like Janet and La Toya all over again! Why must the pretty, talented one always come off second best? But I digress. Medina isn't going let something as insignificant as having no hits keep her down. The striking diva recently unveiled her third single and it's another throbbing electro-pop anthem with melancholy lyrics and laser sharp production. "Addiction" isn't as epic as "You & I" or quite as devastating as "Lonely" but it's a grower. I love the drugs metaphor and she works the bleak yet still catchy chorus for all it's worth. I really don't know why Medina is always so depressed but it kind of suits her. She is the Queen of pissed-off-and-over-it electro! The Danish delight also turns it out in the video. She plays a supermodel and spends most of the clip looking sad in a glamorous kind of way. "Addiction" is released physically in Germany on the 26th of November. A deluxe two disco edition of her album "Welcome To Medina" hits stores the same day. I want!
Watch "Addiction" HERE
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